Build a Lead Machine™

Become the Most Trusted
Insurance Office in Your Community.

We provide insurance agencies with professional, ready-to-post video content that helps you consistently show up, build credibility, strengthen referral relationships, and stay top of mind in your community.

The Problem

If you confuse, you lose.

Most agencies are stuck juggling purchased leads, scattered posting, and price shoppers. Unclear, inconsistent messaging confuses your community — and confused people never call.

The Shift

Trust is built long before someone requests a quote.

Show up every week educating and serving. Video is the vehicle. Messaging is the strategy. Referrals are the result. Stop chasing customers — become the agency people already know, like, and trust.

Stop Chasing Customers. Build a Lead Machine.
The Lead Machine

Four parts working together.

Becoming the trusted agency isn't a tactic — it's a structure. Here's what we build.

Weekly Trust Videos

Professional, ready-to-post 60–90 second educational videos that answer the questions your community cares about most — delivered every week, all year.

Clarity of Message

One core promise, one ideal client, one clear outcome. No more explaining yourself — people refer you because they know exactly what you do.

Referral Partner Engine

Systems and rhythms that turn Realtors, loan officers, financial advisors, CPAs, and happy customers into a steady stream of warm introductions.

Top-of-Mind Marketing

One video becomes an email, a graphic, a partner touchpoint, and social reels — so your agency stays visible in your community without extra work.

The 52-Week Trust Campaign

One video every week for a year.

"If you'll commit to one video every week for a year, we'll make your agency the trusted insurance expert in your community."

Q1

Buying Insurance

Q2

Homeowners Insurance

Q3

Auto Insurance

Q4

Claims & Coverage

Not random. Organized.

The Weekly System

One video. A full week of marketing.

Every video works five days a week — across social, email, and your referral partners.

Monday

Primary Video

A 60–90 second educational video posts to Facebook, LinkedIn, YouTube, Instagram, and your agency website.

Tuesday

Email

The video becomes an email to your list. Subject line: "Homeowners Ask Us This Every Week."

Wednesday

Graphic

One tip from the video becomes a shareable graphic or quote card.

Thursday

Referral Partners

Send the video to loan officers, Realtors, financial advisors, and CPAs: "Thought this might help your clients." No sales pitch. Just value.

Friday

Shorts & Reels

Repost as a YouTube Short, Facebook Reel, Instagram Reel, and LinkedIn video.

Membership

Three ways to build your machine.

Every tier is built around monthly, ready-to-post video content for your agency.

Bronze

  • 4 ready-to-post videos each month
  • Captions included
  • Content calendar
Book a Call for Pricing

Silver

  • Everything in Bronze
  • Monthly coaching call
  • Referral strategy
  • Marketing review
Book a Call for Pricing

Gold

  • Everything in Silver
  • Customized content
  • Team messaging
  • Sales coaching
Book a Call for Pricing
Start Here

How healthy is your agency's Lead Machine?

Stop guessing. Start measuring. Take the Lead Machine Scorecard™ and get your score out of 100 — plus a complimentary 30-minute strategy session to review your results.

Take the Scorecard

Let's build your machine.

Tell me about your agency. I'll show you exactly where your lead machine is leaking — and what it would take to become the most trusted insurance office in your community.

“We help insurance agencies become the most trusted insurance office in their community.”

— Dan Can

Schedule a Call